iGaming Platform provider Soft2Bet has strengthened its VIP and sales teams with the appointment of Damian Finan as their new director.

Mr Finan has over fifteen years of experience in the gaming sector, leading VIP and high-value customer experiences, as well as having a diverse professional background and knowledge across the iGaming industry. His experience in the sector includes roles in VIP M=management with PokerStars and heading up the VIP department with Genesis Global. Mr Finan’s primary objective is to build upon the impressive growth of Soft2Bet that we have seen in recent years and to bring a VIP and Sales strategy that will elevate the company to industry leader status.

Without a doubt, this move now will enable Mr Finan to use his considerable expertise to drive the company forward and further its goals in the industry.

Damian Finan, new director of VIP and sales teams at Soft2Bet, remarked: “I’m pleased to be given this opportunity to step into a leading role in a company as dynamic and forward-thinking as Soft2Bet. It’s an exciting time for the company and I am equally excited to help push it to the next level.”

Oksana Tsyhankova, COO of Soft2Bet commented: “Soft2Bet will definitely benefit from Damian’s unrivaled experience as we continue to push towards our goal of becoming one of the leading figures in the iGaming industry.”





Continue Reading

Franco Calleja appointed Head of Customer Protection at FDJ United

18 August 2026
by Robert Fenech

The iGaming professional brings with him more than 15 years of experience in different roles


Evoplay and IZIGROUP strike Malta partnership

17 August 2026
by Kevin Schembri Orland

The agreement sees a selection of Evoplay's portfolio integrated across IZIGROUP's online brands

Mrkts.com launches B2B prediction markets infrastructure platform

14 August 2026
by Julia Falzon

Mrkts.com, built by the Malta-based team behind Elantil, has launched a B2B prediction market with High Roller Technologies as its first partner

Yggdrasil expands its presence in Bulgaria through alphawin partnership

13 August 2026
by Kevin Schembri Orland

This latest deal further strengthens Yggdrasil’s presence in the Balkans

Malta-based Playson appoints Denys Koshel as VP of Commercial Partnerships

10 August 2026
by Tim Diacono

Denys Koshel has been working with Playson for nearly 11 years

See more