Innovative content studio FunFair Games has announced Carlo Cooke as its new Commercial Director, allowing the company to build on recent structural changes and further establish itself as a leading supplier of non-traditional casino products.

As the commercial director, Mr Cooke will lead FunFair Games’ new business efforts as well as oversee its sales and account management, supporting the company’s ambitious growth trajectory as it expands its presence across several markets and boosts its content portfolio.

He brings with him a wealth of industry experience, having held roles at Red Tiger, William Hill and Spearhead Studios. In his most recent position, Mr Cooke was a Commercial Director at Estonian games developer All41 Studios.

The appointment highlights a new chapter for FunFair Games, with the company set to scale-up its business, and comes just weeks after announcing Mark McGinley as its new CEO.

Launched to take advantage of the rise in multiplayer games, FunFair Games has reported significant traction in this exciting vertical. The recent developments will allow the company to evolve and cement its position across the industry, as well as enhance its portfolio of immersive and social titles. 

Mark McGinley, CEO at FunFair Games, said: “We’re thrilled to have Carlo join us as our new Commercial Director, as he brings with him a substantial amount of industry experience and know-how.

“His background will be vital in supporting the company as we set out to further propel our growth and reach and deliver even more innovative products to a new generation of players around the globe.”

Carlo Cooke, commercial director at FunFair Games, added: “I’m delighted to have been appointed the Commercial Director of such a thrilling company as FunFair Games. It’s an exciting time for the business and the industry as a whole and I can’t wait to get started.

“I feel that the multiplayer games vertical is a revolutionary space within the iGaming space, with plenty of room for growth. I’m looking forward to seeing how we can further establish ourselves as a leading brand focused on delivering premium non-traditional casino content.” 

Cooke and McGinley will be in attendance at the CasinoBeats Summit 2022 in Malta between May 24 – 26th, where FunFair Games will showcase its existing portfolio as well as upcoming titles, at stand A23.

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