GiG launches into two further regulated provinces in Argentina through Bplay partnership

Gaming Innovation Group (GiG) has further expanded its partnership with the Boldt Group, as the Bplay brand has seen two successful launches in the Argentinian provinces of Cordoba and Mendoza, making these now the sixth and seventh regulated jurisdictions powered by GiG’s next-generation platform and sportsbook technology.

iGaming in Latin America overall is experiencing one of the fastest growth rates globally, with revenues expected to top USD $3.7bn in 2025, according to data supplied by Statista.

GiG is fully operational in Latin America, and is expected to increase its presence and partnerships in the region, ahead of igaming and sports betting regulation in Peru and Brazil in 2024.

Andrew Cochrane, chief business officer at GiG said: “Our ever-strengthening partnership with the Boldt Group and the continuing expansion of our relationship provides a perfect example of the strength and dexterity our platform and sportsbook technology delivers. I’m extremely optimistic about the opportunities ahead in Latin America, as our proven capabilities in the region have us extremely well-positioned to propel growth across the continent, as regulation becomes more pronounced.”