Hero Gaming-backed game studio Yolted hires Thomas Rhys Jones as CEO

Ground-breaking slot creator Yolted has welcomed Thomas Rhys Jones as its new CEO, underlining the company’s formalisation to deliver continued growth. 

The new appointee brings with him 15 years of iGaming expertise, with in-depth knowledge of agencies, operators, games, and technology providers, including Playtech-owned games producer Quickspin, Cherry Group and Amaya. He also has extensive experience of managing international teams and key business initiatives.

As CEO, Mr Rhys Jones will be responsible for driving Yolted’s company strategy and reinforcing the company’s already strong hold in present markets, while expanding its portfolio to further grow the business.

Georg Westin, chairman and founder of Hero Gaming Group, said: “We are very excited to have Tom take the reins at Yolted. 

“Tom combines proven leadership with years of experience and passion for game development. We have seen remarkable growth in Yolted’s target markets and Tom will help us strengthen our presence in this space, as well as assist with new market entries. Together with the rest of Yolted’s talented team, Tom will help us drive our strategy to ensure top-class games and to steer the business to further success.”

Mr Rhys Jones, also celebrated the appointment: “I’m incredibly honoured to be given the opportunity to bring Yolted’s games into the wider iGaming market. There’s been an astonishing amount of work done in the background over the last 18 months, with demonstrable cutting-edge technology, innovative games and unique features created with our partners.

“We’ve experienced significant growth in player numbers and revenues throughout 2021, and plan to continue in this vein by bringing Yolted into the wider marketplace. Our goal is to ‘create, advance and electrify’ within iGaming and our upcoming slots and commercial plans put us in an advantageous place to continue to capture market share.”