Playson reinforces European ambitions with Switzerland entry

Malta-based casino software developer Playson is set to extend its reach across Europe after securing two deals in Switzerland, marking the company’s entry to the regulated market.

Playson has successfully completed the ISO audit, allowing the company to start integrating games with its new operator partners and are due to go live in the coming weeks.

Initially players will be offered access to more than 22 titles, including Book of Gold: Multichance, Buffalo Power: Hold and Win and Burning Wins: classic 5 lines. Over the coming months, Playson will enhance the offering with a regular flow of new titles.

Players in Switzerland will also benefit from Playson’s much-loved promotional tools, such as the impressive Cash Blast tool which distributes random Cash prizes across promotional campaigns, as well as its popular network tournaments that offer attractive prize pools.

This latest market entry highlights Playson’s strong ambitions, with the company aiming to grow its presence across Switzerland and Europe in 2022 and beyond. 

Blanka Homor, Sales Director at Playson said: “We are excited to be launching our games in the Swiss market. Entering Switzerland is an important milestone in our strategy to supply to all European regulated markets.

“We have partnered with leading brands who have extensive knowledge of this market, which will help enhance our position in this new region.”