Pragmatic Play grows Bulgarian presence with Palms Bet agreement

Pragmatic Play, a leading content provider to the iGaming industry, has agreed a long-term partnership to supply its slots and Live Casino verticals to established Bulgarian operator Palms Bet.

Under the agreement, Pragmatic Play will deliver its top-performing games like Madame Destiny Megaways and Gates of Olympus, as well as its collection of Live Casino classics including baccarat and its roulette collection.

Operating in the Bulgarian market since 2014, Palms Bet offers its customers an impressive collection of casino products from some of the industry’s leading providers, as well as a sportsbook and loyalty program.

The latest deal sees the continuation of Pragmatic Play’s expansion across European markets, following recent deals with recognised brands TOPsport and Enlabs, which have enabled it to bolster its foothold across Europe, the Baltic and Nordic regions.

Yossi Barzely, chief business development officer at Pragmatic Play, said: “We are excited to broaden our footprint in a promising market like Bulgaria with Palms Bet and look forward to working together to offer local users truly engaging casino experiences.

“Our drive into this region is an important step for us in terms of our growth strategy for the year ahead, and we look forward to establishing a fruitful relationship with the team.”

Lachazer Petrov, CEO at Palms Bet, said: “We are always looking to expand our existing offering with proven titles that deliver authentic entertainment, so being granted access to Pragmatic Play’s slot and Live Casino collections is a real win for us and our players.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.