Malta-based gaming platform and solution start-up, The Mill Adventure, has been granted a B2B license by the Malta Gaming Authority (MGA), it has announced.
The company, which already has a B2C license, welcomed the “milestone” which it expects will allow it to broaden its reach and onboard MGA B2C licensed operators who want to improve their operations and product offering.
Welcoming the milestone, its Co-Founder and CEO, Dario Arruda commented: “This is our gateway to help more partners fully leverage the power of AI, automation, and flexibility, and show them just how much further we can take their business with better-streamlined solutions”.
“Being granted this B2B license not only recognises our commitment to offering top-tier, transparent, and secure products, it also gives us access to a new business segment”, he added.
With its offerings, The Mill Adventure aims to facilitate rapid deployment and success in iGaming. It provides a complete platform, including licenses and operations.
One of the company’s most notable features is the SmartLobby which provides an automated system to operators while players enjoy data-backed, personalised content based on factors such as habits and preferences.
The company is licensed to operate in a number of prominent jurisdictions, including Finland, Sweden, Norway, Canada, Brazil, New Zealand and Germany.
The MGA’s recent review of the local football betting market focused on B2C Type 2 licensees, analysing data from the 2023-2024 football season
The newly released publication offers fresh insights on compliance, innovation and responsible leadership shaping the industry’s future
The company manages some 150 websites, including AskGamblers.com and World Sports Network
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