Amelco secures licence ahead of big-brand Ontario launch

Sports betting and platform supplier Amelco has announced that it will be launching in Ontario, the first time it will showcase its end-to-end product in the Canadian region.

The move marks a major milestone for Amelco, with the provider to roll out its full end-to-end solution, having seen its iGaming, player account management and sportsbook suite being granted a Gaming Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO).

Following the announcement, Amelco expects to confirm its first major Ontario partner within the coming weeks.

Ontario itself boasts an influx of some of the country’s sporting giants such as the Toronto Maple Leafs, Toronto Blue Jays and Toronto Raptors, with Amelco having high expectations that its platform will be a huge success with players across the province.

The extensive popularity of iGaming in Ontario is also expected to be a key differentiator for Amelco, with its full iGaming suite to provide games from the likes of Evolution, NetEnt, Red Tiger, Pragmatic Play and Pariplay.

Commenting on its Ontario launch, Brandon Walker, head of Amelco USA, said: “This represents a significant milestone for us, and we are thrilled to be finally entering Ontario, where we are confident that both our sportsbook and iGaming products will prove to be very popular.

“Moving into an area with such a rich sporting history boosts our hopes of making an immediate impact within the space and with multiple operators already lined up to go live, we are confident of making a fast start in the province.

“We have huge plans coming up over the next 12 months and we want to expand our presence across Canada as other provinces are granted licences.”