GiG signs new deal with Starcasino in Spain

Gaming Innovation Group Inc. (GiG) continues to strengthen its presence in the Spanish iGaming market following the signing of an agreement with Starcasino Group for its leading platform and sportsbook.

This new alliance, the 14th now in operation for GiG technology in Spain, will allow Starcasino to enter the large and highly competitive Spanish market. Having secured both sports and casino licenses in the jurisdiction, Starcasino will take advantage of GiG’s unique experience and presence in the country. Indeed, the online Spanish market generates more than €800 million of GGR on a yearly basis, with casino and sports representing 90 per cent of that figure.

Starcasino is one of the largest regulated online and land-based casino groups in Belgium, and carries with it a strong reputation at driving personalised experiences for casino players.

The agreement, which has been signed for an initial period of three years, will look to harness the capabilities of both GiG’s sportsbook and player account manager (PAM), which are focused on delivering excellent localised and personal casino journeys and strong sports margins in competitive and regulated markets.

Hervé Schlosser, managing director of Sportnco Gaming at GiG, said “I am really pleased to have signed this partnership with Starcasino, to power their entry into the appealing Spanish market. I am convinced that our combined sportsbook, platform technology and regulatory experience is well suited to help established operators like Starcasino power into new regulated markets.”

Alejandro Casanova, country manager for Starcasino Spain said: “We feel very pleased to have reached an agreement with the GiG Group. After many years of work and success in Belgium we have initiated our expansion to other markets, and in Spain have selected GiG’s technologies to successfully face the challenges.”