Ukrainian iGaming leader Slava Zhuk, who works as an advisor at Footboom and Turbo Games, has heaped praise onto the firms' Maltese business for their support and compassion during Russia's invasion of his mother country.
Taking to social media, Mr Zhuk expressed his thanks to his peers in the industry who have expressed their sympathy for Ukraine while it defends itself against the Russian invasion.
He reflected that since the invasion, his company has experienced "more and more people from different countries express their sympathy," with people from Malta, Denmark, India, the USA, Armenia, Chile, Switzerland, the UK, Nigeria, Cyprus, the Arab Emirates, Africa, Israel, North Macedonia, Germany and Latvia reaching out,
"But the Maltese impressed me the most," Mr Zhuk said, adding: "They called me directly, asking how we are doing here. They know everything and follow our news."
Many have also expressed support for on a personal level, emphasising he and his family's safety as opposed to discussing business practices.
"When I try to talk about the common business processes, they all say, 'mate, now it doesn't matter, just let us know if you and your family are safe,'" he explained.
He proclaimed, "Malta is with us," explaining how he has been approached by a lot of volunteers who went from Malta to Ukraine to help the country.
"It's amazing that such a distant country, which is essentially an island, supports us so much. Thank you guys. Grazzi."
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He brings more than 20 years of experience spanning commercial strategy, product development, business development and operational leadership across both retail and online gaming