Pariplay bolsters offering with End 2 End Fusion deal

Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has integrated the full portfolio of content from multiplayer bingo and lottery provider End 2 End into its Fusion platform.

End 2 End has a 15-year history of developing creative and innovative bingo platforms and providing best-in-class multiplayer bingo technology for online, physical and mixed operations. Based in Buenos Aires, Argentina, and Miami, US, the provider recently extended its reach after being awarded a UK Gambling Commission licence.

Pariplay’s integration agreement with End 2 End covers all of its titles, encompassing a wide range of 90 and 75-ball bingo solutions and lottery games. Fusion now features thousands of games from the industry’s leading games developers and a suite of back-office conversion and retention tools that enhance player value.

Jorge Morales, Director for LatAm & Caribbean at Pariplay, said: “It is crucial that we can offer our operator partners a wide range of games and genres that appeal to players in different regions.

"End 2 End offers a high-quality multiplayer bingo experience that cannot be found elsewhere on the market and this integration promises to take both parties to new heights.”

Alejandro Revich, CEO and Partner at End 2 End, said: "This is an important deal for us in delivering our content to operators across LatAm and around the world. Pariplay’s partner network provides us with the ability to reach a wide range of players with products that we believe they will find compelling.”