Vita Media Group, a Top 20 Affiliate according to EGR Global, this week announced it has concluded a commercial partnership with BlueOcean Gaming that in the future will offer casino players a potential of more than 6,000 games via free-to-play mode.
Through an integration of the two companies’ platforms, the core product of Vita Media Group, Ekstrapoint.com, will receive new and modern casino gaming content and will offer fresh content from the game portfolio of BlueOcean Gaming, and new competitions to more than 100.000 players on the platform which is available in 146 countries.
Rasmus Hansen, chief sales officer at Vita Media Group, believes this agreement allows the opportunity to navigate conversions with partners on particular games of user preference that will lead to an increased conversion level and player value:
“With this consideration in mind, the strategic partnership with BlueOcean Gaming allows us much more than enabling 6,000 games on EkstraPoint. We allow the opportunity of mimicking the SEO/PPC behavior by directing leads with the highest relevance and lead intent at the moment where the user interest of that particular game is present. We allow game providers to receive unique exposure to their game productions by millions of people which is central to gain popularity and ensure their continued growth.
By bridging this interest on the very same platform, we firmly believe EkstraPoint is set to continue its route towards becoming market-leading within the affiliate sector.” stated Mr. Hansen.
BlueOcean Gaming is a gaming provider with extensive experience in game development and casino games. The game development company initially started developing software for land-based casinos, however, later used that knowledge to progress into the development of online casinos.
The partnership with BlueOcean Gaming is a step forward in the direction of enabling numerous game developers to offer their games to a loyal community of iGaming players via Ekstrapoint’s free-to-play model.
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