Deal signature

Venture capital firm Yolo Investments has completed an equity investment in iGaming retention and reactivation leader Enteractive.

The total investment amounts to several million euros for a non-controlling interest equity stake. The purpose of the funding is to further boost Enteractive’s pace and capability to scale globally.

Yolo Investments was founded by entrepreneur Tim Heath to draw upon his experience across the gaming, fintech and blockchain spaces.

Yolo Investment’s mission is to leverage its expertise and network to supercharge the development of high growth companies.

“We’re super excited about Yolo Investments joining the Enteractive family. Tim and his team have done a great job in challenging conventional thinking and pushing the industry forward with new ideas and a good portion of enthusiasm.

We believe that we can further accelerate our already strong growth with their added knowledge and strong network.” said Mikael Hansson, founder & CEO of Enteractive.

Tim Heath, GP of Yolo Investments, added: “We love businesses which find creative ways to add value for their partners, and that’s why Enteractive is such a natural fit for the Yolo Investments network.

“Retention and reactivation are challenges facing many of the companies we’ve already invested in, and we see significant opportunities to build synergies and help Enteractive develop into a global industry leader across many more markets.”

Enteractive is the industry leader in player reactivation, driving innovation through custom-made tech, powered by personal human interaction. As a partner to iGaming operators around the world, Enteractive increases retention and player loyalty through engagement with players in one-to-one conversations.

Continue Reading

All forms of sports betting advertising halted by Belgian National Lottery during World Cup

25 November 2022
by Helena Grech

The decision was taken in consultation with Belgium’s Minister of Finance, Vincent Van Peteghem

PressEnter Group to undergo management buyout led by CEO Lahcene Merzoug

23 November 2022
by Helena Grech

He will take over as executive chairman

Lady Luck Games signs distribution agreement with RAW Arena

23 November 2022
by iGamingCapital.mt

Raw Arena currently operates in 14 regulated markets

MGA issues reminder to licensees of suspicious betting obligations amid FIFA World Cup Qatar 2022

22 November 2022
by Helena Grech

Licensees were also reminded of adhering to socially responsible advertising

See more