M88 mansion

M88 Mansion has announced a new deal with the Badminton World Federation (BWF) that will see it become the official betting partner of the Federation’s major championships.

The three-year deal with the BWF will grant M88 Mansion an enhanced brand awareness across the Asian sports betting market via utilisation of exclusive digital assets and marketing collaterals across digital platforms, as well as access to player content.

The partnership encompasses the following tournaments:

  • TotalEnergies BWF Thomas & Uber Cup Finals 2022 
    • TotalEnergies BWF World Championships 2022
    • TotalEnergies BWF Sudirman Cup Finals 2023 
    • TotalEnergies BWF World Championships 2023                                     
    • TotalEnergies BWF Thomas & Uber Cup Finals 2024

Carlos Lopez, creative director of M88 Mansion, stated: “We are very much delighted and thrilled to partner with BWF over the next three years. Badminton is recognised as a worldwide sport and has a fast-growing audience not only in Asia but globally.

“Joining forces with BWF will help elevate the connection between M88 Mansion and its Asian followers to expand its brand visibility in the region. We believe that this partnership will create compelling and sustainable value for both parties.”

According to Owen Leed, BWF commercial and communications director, the strategic partnership between BWF and M88 Mansion will strengthen the profile of badminton worldwide.

“We are excited to announce our partnership with online betting platform M88 Mansion as we look to strengthen the sport’s profile globally,” Mr Leed said.

The deal was brokered by BWF’s Commercial and Broadcast partner, Infront, with the assistance of Outlast Sports and Entertainment. 

“This is just the start of the evolution of the engagement of the sports fans by M88 Mansion. Expect more exciting things in the coming months together with BWF,” said Outlast CEO Salauddin SS.

Continue Reading

Malta-based Glitnor Group searching for a new CEO as David Flynn takes on Board role

2 December 2022
by iGamingCapital.mt

This week, Glitnor Group announced that a planned acquisition of KaFe Rocks was being shelved

GiG signs new deal with Starcasino in Spain

1 December 2022
by iGamingCapital.mt

The agreement has been signed for an initial three-year period

3 Oaks Gaming boosts portfolio output with St8.io collaboration

1 December 2022
by iGamingCapital.mt

The deal with the Curacao-licensed platform will enhance 3 Oaks Gaming’s offering on a global scale

Lady Luck Games Group secures B2B UKGC licence

30 November 2022
by iGamingCapital.mt

'We are now able to provide our premium gaming content to our partners in the world`s preeminent and established market, the United Kingdom'

See more