Pariplay gears up for Netherlands expansion

Aspire Global’s Pariplay Ltd, a leading aggregator and content provider, is primed to help high-quality games studios and operators hit the ground running in the Netherlands as soon as the regulated market opens on 1st October, it has said.

The company has lined up deals with over 10 tier-one operator partners for the Netherlands, with a network of 30 games vendors ready to go live through its Fusion™ aggregation platform.

Industry experts are said to believe the country will ultimately become one of Europe’s premier iGaming markets.

In addition to providing an aggregated casino offering from the industry’s leading developers from day one, Pariplay’s own online content, produced by in-house studios, has been carefully selected to comprise both titles traditionally favoured by Dutch players in the land-based environment and those enjoyed online throughout Europe.

In total, 20 proprietary games are expected to go live from the beginning of October, with many more titles to follow by the end of the same month.

Pariplay’s many years of experience and high-level expertise within Europe help it in its drive to be an ideal aggregator partner for newly-regulated markets.

With a huge network of games providers, the Fusion platform is configurable to meet legal requirements and operators and vendors can take advantage of the in-house Games Regulations Technology (GRT) solution to minimise development workload in getting market-ready.

In addition, Pariplay offers comprehensive assistance to its Ignite studio partners in getting their games certified for the Dutch market, alongside the other markets it operates in, including New Jersey, Michigan, the UK, Malta, Isle of Man, Romania, Bulgaria, Portugal, Spain, Sweden, Denmark, Switzerland, Colombia and Italy.

Joey Hurtado, the newly-appointed managing director of games at Pariplay, said: “We are fully committed to leveraging our considerable experience within the Netherlands gaming market to help studios and operators alike make a major impact once the regulated market opens for business at the start of October.

“Our Fusion platform offers a huge array of third-party content to entertain Dutch players, as well as our innovative and exciting in-house games, while significantly smoothing the process for vendors and operators in getting games to market. We expect the Netherlands to quickly grow into one of the most important jurisdictions in Europe and we expect to be at the heart of that story from day one.”