Leading esports and iGaming platform company, Tiidal Gaming Group, has announced that its wholly-owned subsidiary Sportsflare, has entered a partnership with EveryMatrix Group, to integrate its proprietary betting solution into the group’s technology platform.
With over 120 clients across different countries and multiple licenses in various regulated markets, EveryMatrix focuses on delivering iGaming solutions for casino operators, sportsbooks, and betting-related affiliate companies.
As a result of the partnership, EveryMatrix will integrate Sportsflare’s esports Betbuilder into their OddsMatrix solution.
Sportsflare’s Betbuilder is the first and only same-game parlay solution in the global esports industry. It implements advanced algorithmic pricing technology by leveraging Sportsflare’s proprietary AI models to accurately account for any combination of events.
Amongst the highlights of Betbuilders platform, the company points to the higher margins it offer operators, its innovative player proposition markets, with unique betting options, millions of combinations of in-game outcomes, and increased engagement levels for fans.
In addition, the partnership represents the first part of a long-term collaboration between Sportsflare, EveryMatrix and HUDstats, a leading esports data provider.
Max Polaczuk, chief technology officer at Tiidal Gaming, commented: “Given our strong proprietary technology infrastructure, our focus is to expand our operations by growing our product reach and we are pleased to partner with EveryMatrix.
“Betbuilder is designed to offer high margins for operators as compared to industry standards while amplifying the bettor experience through increased customer engagement. The integration of Betbuilder with EveryMatrix’s iGaming platform enables us to scale up the global distribution of one of our advanced technology solutions that is the first of its kind in the esports industry,”
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