Liberman Media Group’s ApuestaPR selected White Hat Gaming’s highly-robust PAM solution for ApeustraPR, its online sportsbook operation.
The content aggregator has formed a long-term partnership with ApeustraPR. Its fast and flexible proprietary player management platform (PAM) will be used to deliver a sportsbook end-to-end solution to regulated markets globally. This will include White Hat’s proprietary cashier which offers several configurations and the award-winning, first-to-market Travelling Wallet™ functionality.
Apeustra PR, owned by Lieberman Gaming, is part of Lieberman Media Group (LMG) based in Puerto Rico. The launch of this solution will be offered via LMG’s Teleonce television network. The collaboration will give ApeustraPR the opportunity to position itself as a leading modular gaming platform in the country.
The deal also further strengthens White Hat’s growing presence in North America and LatAm. It follows other significant recent partnerships with Fanduel and Wynnbet.
Phil Gelvan CEO at White Hat Gaming said that the agreement is a milestone for the Company. He added, “It takes our PAM into a new region and further highlights the increased demand of our overall offering.”
Winter Horton at LMG Gaming, said: “White Hat Gaming’s world-class PAM solution matches the requirements we need to realize our ambitions in becoming the leading brand in Puerto Rico. Kambi’s sportsbook will ensure that ApuestaPR will be the #1 sports betting business in Puerto Rico.”
White Hat Gaming is a cutting-edge iGaming content system offering rapid and innovative solutions that include player account management and a digital wallet via a fully centralised back office that includes fraud detection and CRM integration.
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