Simon Field appointed as Managing Director at Yolo Group’s Live88

Live casino supplier Live88 has appointed Malta-based Simon Field as its new Managing Director, as the company looks to strengthen its position in the international market.

Live88 sits within Yolo Group’s portfolio of B2B brands, alongside Hub88, OneTouch and Odds88.

Mr Field brings extensive experience in the live casino sector, having most recently served as Director of Live Casino Strategy and Development at Bally’s Interactive.

During his time there, he oversaw the launch of the operator’s live dealer studio in Rhode Island. His previous roles include senior positions at OnAir Entertainment, NetEnt and Evolution Gaming.

Lara Falzon, CEO of Yolo Group’s B2B brands, described the appointment as an important step for Live88. She noted that Simon Field’s background in scaling international operations and his track record of delivering strong results positioned him well to lead the company into its next phase.

“Welcoming Simon is a significant milestone for Live88 as we continue to reinvent the live casino space,” she said.

“His deep expertise in scaling global operations and his reputation for delivering record results make him the ideal leader to guide Live88 through its next phase.”

Mr Field also shared his perspective on the role. He highlighted that live casino thrives when it is innovative, engaging and of high quality, adding that Live88 has quickly earned a reputation as a disruptor with a clear vision for the sector.

“I’m delighted to join such a hard-working and creative team as we work towards a shared goal of delivering a new standard in premium live casino entertainment,” he continued.

Live88, which launched in 2024, has experienced a period of rapid growth with new partnerships and product releases.

Recent appointments include Ms Falzon as CEO of the group’s B2B division and Will Fyler as Managing Director of Odds88. In January, Jean Claude Magri was appointed as Chief Financial Officer for Yolo’s B2B Products.